Successful content creation starts with research. Your customers are looking for your products and services, but we need to make sure that they choose you and that starts with making sure your brand shows up in the right way and with the right content. You have something important to say, let’s make sure your customers hear it.
If you don’t want to drop the ball in your content marketing campaigns, you need an editorial calendar. It doesn’t mean the content can’t be changed, it just means you always have something new to say, something that really resonates with your customers!
Content can be in different formats – text, audio, video or infographic – and each format requires a different approach. At ÆOLUS, we can help you with your content creation, in various formats that make sense for your brand.
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The first step is to identify keyword clusters that are relevant to your business and your audience.
We will gather a list of topics that are trendy, relevant to your offering and your audience.
We will create and optimize your content bearing in mind the platform, the audience and the results we want to trigger from it.
Once you have approved the content, we will publish it for you and monitor its performance.